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Cannaprime

  • Identity
  • Packaging
  • Retail
  • Strategy

CannaPrime is in the process of becoming a premium, integrated health and wellness cannabis company in California. Their focus is on educating people in the prime of their lives about the healing powers of cannabis. With consumer stigmas, a saturated market and endless regulations, it’s not an easy task.

As they developed their marketing strategy and plan, they were simultaneously searching for a design firm to create a distinct brand.

That’s where we came in.

 

“After talking with IMAGEHAUS and learning about their unique approach to branding, we realized they were the right ones for us.”

Larry Falconio  |  CEO  |  CannaPrime

Cultivating well-being with a spa-like vibe

The brand identity brings to life the single thought of “cultivating well-being” with an upscale vibe that elevates CannaPrime’s spa-like, luxurious experience.

The tracked out, simplified typography gives the brand an airy, clean, quiet feel. Backdropped on a mellow, calming palette, the abstracted cannabis leaf matches the style of the typography and is also discreet enough that it doesn’t shout cannabis.

“Your philosophy and approach to the development of a brand allowed us to further refine our marketing plan, target audience and distinctive differences. We are thrilled to have IMAGEHAUS as a partner to our business.”

Larry Falconio  |  CEO  |  CannaPrime

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IMAGEHAUS | Minneapolis Branding & Design